JithinRajagopal

Lead Product Designer · AI Agentic Engineering

I design complex products that have to work in the real world: Enterprise SaaS, AI and physical-digital systems.

See the work
Experience
9 years
Domain
B2B / B2B2C
Focus
SaaS / AI / Systems

Selected work

A selection of products where the hard part was not making the interface look better. It was figuring out what the product needed to do.

01 AI / Energy trading / Product architecture

Pluto Energy

Designing an AI assistant for decisions that normally require a specialist, a stack of market tools and a lot of context.

The Pluto Energy market context workspace, showing ERCOT hub prices, wind output versus forecast and the AI assistant's suggested actions

02 Enterprise / Data centre operations / B2B

xScale 360

Turning fragmented operational systems into an exception-based workspace for data centre operations.

The xScale 360 command centre, showing a critical alarm banner, an operational summary row and four data halls

03 B2B commerce / Product architecture / SaaS

Etailify

Designing the infrastructure behind enterprise commerce, where order routing and attribution become product problems.

The Etailify partner dashboard, showing the all orders table with order phase and status columns

04 B2B2C / Restaurants / SaaS

Explorex Elite

Designing the systems behind restaurant commerce, from merchant operations to dynamic pricing.

Explorex Elite app home screen mockup Explorex Signature Partner profile screen Explorex diner ordering flow screen

How I work

I start with the system, not the screen.

01

Understand the system

Map the users, constraints, dependencies and incentives before deciding what the interface should do.

02

Frame the decision

Find the decisions that matter, make the trade-offs visible and define what the product actually needs to solve.

03

Design the interaction

Turn complex product logic into interactions that people can understand, operate and recover from.

04

Refine against reality

Prototype, test, challenge assumptions and keep refining until the product survives contact with the real world.

About

Jithin Rajagopal

Documentary photograph

I started in physical product design, working close to manufacturing and real operational constraints. Over the years, that work expanded into digital products, enterprise SaaS and AI.

Today I work across product design and product architecture, particularly where the problem crosses disciplines, systems or teams.

Right now, that includes consulting as Product Architect for Pluto Energy in the US, scoping the MVP and core information architecture for an AI powered institutional energy trading platform. Outside client work, I mentor designers earlier in their careers, and travel toward unfamiliar cultures rather than familiar comforts.

Experience

Etailify Technologies Lead Product Designer & Strategist, Founding Team 2024–2025
Explorex Technologies Senior UI/UX Designer, First Designer Hired 2022–2024
Independent Design Practice UI/UX Designer 2019–2021
Greendzine Technologies Product Designer IC + Product Owner 2017–2019

Background

Education

IISc Bangalore

Master of Design (M.Des), Product Design and Engineering

NIT Calicut

Bachelor of Technology (B.Tech), Mechanical Engineering

Certifications

Interaction Design Foundation

Twelve course UX curriculum, Human Computer Interaction and Research

Have a hard problemto solve?

I take on the work that sits between design, data and the commercial case, the briefs that need more than a nice screen.

Start a conversation